New DMB head rosy on housing

DMB Associates promoted Charley Freericks to president this week. Here are some of the Arizona real-estate veteran's opinions on the housing market and DMB's future. Question: How would you describe metro Phoenix's current housing market? Economy? Answer: There is significant anecdotal evidence for the beginning of a recovery. In housing, in retail, office and in employment. I look for it in discretionary-spending places -- if restaurants have wait lists, if at sporting events seats are filled and there are lines at concessions. DMB's communities and commercial centers tell the same story: Month to month and year over year, the negative trends have reversed, and the numbers are going the right direction. Consumer confidence is returning, and that is when recoveries get traction. Q: What will Eastmark do for Mesa? Verrado for West Valley? A: Eastmark is something very special. This new DMB community will help redefine the Gateway area. In the past, we have been market- and place-makers with communities such as DC Ranch, Superstition Springs and Verrado. But with Eastmark, we are reshaping and enhancing an already established area and serving as a catalyst for new activity in this center of regional importance.

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